500 spaces · 7-day rentals · from £3
The Million Dollar Homepage proved that one giant page made from thousands of tiny adverts could become an internet event. 500 BRICKS takes the same basic attraction — one finite public wall — and makes it smaller, cheaper to enter and constantly changing.
500 BRICKS is a digital advertising wall with exactly 500 spaces. A visitor can choose an available brick, rent it for 7 days, add an image or GIF, a short message, a link and an optional promo code, then place it directly on the public wall.
It is deliberately simple. There is no ad auction to learn, no audience targeting dashboard and no minimum campaign budget. A standard brick starts at £3. The point is not to replace Google, Meta or TikTok advertising; it is to create a small, browsable piece of the internet where businesses and people can put something interesting in front of whoever turns up.
| Feature | Million Dollar Homepage | 500 BRICKS |
|---|---|---|
| Inventory | 1,000,000 pixels | 500 bricks |
| Model | Permanent pixel purchase | 7-day rental |
| Entry price | $100 minimum block at launch | From £3 |
| Content | Image block + link | Image/GIF, message, link, promo code |
| What happens later? | The sold wall stays fixed | Bricks expire and new renters take their place |
A permanent wall has a built-in ending: once every position is sold, the wall stops changing. Brick500 uses short bookings so there is always the possibility of something new appearing. Popular positions can become available again, people can return to see what replaced an old brick, and a small creator does not have to compete forever with whoever happened to arrive years earlier.
That also keeps the commitment small. Someone launching a song, an Etsy product, an indie game, a local service, a new social account or simply a daft internet project can use the wall for a week without buying a conventional advertising package.
The wall is intentionally broad. A brick can promote a small business, a portfolio, music, artwork, a YouTube channel, a game, a fundraiser, an event, a social profile or a side project. It can also just contain something funny or interesting. That mix is part of the point: visitors should not know exactly what the next brick will contain.
Every public placement is still subject to 500 BRICKS' content rules and review process. Cheap advertising is useful; a wall full of scams and rubbish is not.
No. It is inspired by the same simple idea of putting lots of small pieces of the internet together on one public page, but the mechanics are different. 500 BRICKS has 500 spaces, uses short rentals rather than permanent pixel ownership, supports images and links, and lets the wall continually change as bookings expire.
A standard 1×1 brick starts at £3 for 7 days. Larger adjacent blocks are available when enough neighbouring bricks are free. The current price is always shown before checkout.
Small businesses, creators, musicians, artists, makers, side projects, events, communities and individuals can all use a brick, provided the content follows the published content rules.
No. 500 BRICKS is a public discovery and advertising space, not a promise of search rankings, clicks, sales or a particular return. The idea is to give people a cheap, simple place to put something in front of visitors exploring the wall.
The wall is live now
Browse the wall, see what is already there and claim an available brick from £3 for 7 days.
EXPLORE THE WALL